Power Commerce Asia, an Indonesia-based omnichannel e-commerce and supply chain service company, has secured an undisclosed Series A financing round from PT Interport Mandiri Utama, a subsidiary of local energy firm PT Indika Energy Tbk.
Existing shareholder PT SAP Express Tbk, a local logistics solutions company, also co-invested.
The new investment will enable Power Commerce Asia to expand in the Southeast Asian market. The firm is currently recruiting team members in Malaysia as the entry point.
Besides, the company aims to build a digital logistic ecosystem through SAP Express’ network of 209 warehouse points.
Power Commerce Asia CEO and founder Hadi Kuncoro said in a joint statement that the company will maintain profitable and sustainable growth until the IPO in 2025.
Power Commerce Asia was founded in 2019 by Kuncoro, who served as the CEO of Bangkok-headquartered e-commerce enabler aCommerce from 2015 to 2017.
The firm offers e-commerce marketplace enablement, technology development, warehouse management, shipping management & delivery service, digital marketing, payment management, and omnichannel ERP system management.
It aims to assist brands and small businesses by connecting their online and physical product sales and empowering both national and global brands to scale across the international market.
“In the midst of growing competition in the e-commerce industry, Power Commerce Asia comes with the concept of omnichannel e-commerce and supply chain management, which we believe will be the answer to the problems that e-commerce industry players, especially logistics, often face,” said Yukki Nugrahawan Hanafi, Vice President Director of Interport.
The startup claims it provides a “seamless shopping experience” by integrating between the marketplace, web commerce, O2O, socio commerce, chat commerce, virtual reseller, point of sale (POS), warehouse management system (WMS), and IP multimedia subsystem (IMS).
Within three years of operation, Power Commerce Asia claims to have recorded a 132x growth, entering the scale-up stage. As of 2021-end, it saw a 22x revenue surge, 28x transactions, 26x buyers, 24x products sold, and 12x average monthly sales.
Power Commerce Asia currently operates warehouses in Jakarta, Bandung, Yogyakarta, and Surabaya and intends to set its foot in Malaysia.
Brands such as Ovaltine (a nutritional drink company from Switzerland) and Twinings (a premium tea brand from London) are among its clients.
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Image Credit: Power Commerce Asia
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