In this episode, we speak with Jenn Cornelius, Chief People Officer at Ritual, an LA-based direct-to-consumer health brand. Prior to her role at Ritual, Cornelius was the Head of Future of Work and Organizational Design at Pinterest, Chief People Officer at Sweetgreen and Head of Organization Design for Apple’s Retail division.

In our conversation, Cornelius discusses a number of important topics including how virtual work affects organisational design, the role of HQ in creating serendipity and ensuring employee readiness (when it relates to launching teams in new markets), balancing decision-rights to empower local market team, as well as the importance of company culture and facilitating connections to help teams create meaning.

Also Read: The ‘godfather’ of Hungarian startup ecosystem shares the keys to global expansion

This episode is sponsored by our partner, ZEDRA. Learn more about how the ZEDRA team can support you in expanding to new markets.

If you are an international business leader looking to connect with others leading global expansion, join the Global Class Community. More info here.

The article was first published by Global Class.

Image Credit: Global Class

The post Ritual Chief People Officer on the importance of culture in international expansion appeared first on e27.



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