cloud technology

An imperative vision for tech startups is emerging as the industry embraces greater disruptions in the form of new competitors, innovation and increasing regulatory and compliance demands.

With the rise of new unrivalled technologies, the race is on to elevate digital transformation beyond a surface level facelift. As such, many organisations are looking to evolve and transform with a vision grounded in superior customer experience and enterprise leadership.

However, the future demands business agility to win. And the solution lies within a holistic cloud system, capable of scaling new heights for the business.

Therefore, as the Digital Enterprise Director leading the team in a global tech company, here are three key learnings why forward-thinking businesses must deploy cloud technology as a strategic tool and navigate challenges to unlock full business growth potential:

Driving change and innovation

The first step to building business resilience begins with embracing a digital-core mindset, recognising the need to take advantage of new technologies to stay competitive, improve customer retention and increase employee satisfaction.

According to NTT’s 2021 Hybrid Cloud Report, while 96.3 per cent of Singapore firms agreed that cloud technology is critical in ensuring minimal business disruption amid the pandemic, only 63.8 per cent of local firms have implemented it.

This highlights the mindset gap in implementing cloud infrastructure, security and network architecture capabilities which is imperative to support business growth and agility.

Through cloud-based solutions, organisations can drive digital innovation, effecting a fundamental shift in IT – from an operational function to a technology business partner. We have seen this in startups where by unifying silos and automating processes, teams and individuals now provide more value-adding strategic counsel.

This empowerment breeds collaboration and transforms teams to change the way the business operates, eventually becoming more productive and efficient.

Also Read: How Globe Telecom used Google’s cloud-based services to empower its employees

Future-proofing the workforce

IT resiliency is key to future-proofing your business. Alongside realities that shifted in 2020, many employees have also experienced tech-related business disruption. This has led to detrimental consequences such as revenue loss, unhealthy employee work-life balance, security breaches and more.

In the backdrop of the Hybrid Workforce Economy, a robust tech ecosystem will help leaders navigate the digital culture and create an agile environment to future proof the workforce by reducing risk from disruption.

As we have seen with some start-ups, it is also a great opportunity to upskill employees’ digital capabilities. This serves as a blueprint not only to building high performing teams but also provides seamless digital experiences for customers.

Beyond closing the knowledge-skills gap, business owners can leverage a holistic cloud system to deliver real-time insights and make informed decisions using accessible cloud data. The increased employee flexibility and access to data enables quicker oversight to customer’s evolving needs which is essential to business agility.

A growth launchpad

Often times, business leaders and especially start-ups are challenged with strategically driving engagement and productivity through effective employee management. As a result, business scalability and growth takes a back seat due to inefficiency creeping into workplace processes.

With a comprehensive cloud-based system, organisations can now expand their global footprint with digital tools. Startups no longer need to be confined to geographic boundaries. Instead, increasingly they have leveraged cloud capabilities to rapidly establish their presence by expanding existing operations in  any country without having to set up a physical office.

This marks a new milestone for organisations, regardless of size, to build a legacy that is at low cost and minimal risk. Most importantly, the process is compliant and transformative, aimed at strengthening the business proposition in the VUCA world.

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